Loyalty Trends of 2017

2017 Loyalty Trends Cogensia is moving in the right direction by taking full advantage of the 2017 Loyalty Trends with our new CMP technology platform. To meet consumer needs across the growing number of touch points: social, mobile, e-commerce, in-store and SMS brands must focus on generating a single customer view.

In 2017, brands will be challenged with developing true customer loyalty through personalization and relevancy. It’s a mobile first world today. Consumers will look for functional apps that add value to their lives. Socially, brands will push past expected social media channels of Facebook, Twitter and LinkedIn to grow.

Technology is the great enabler for marketers. Data Services are King!

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